The HPower Group is a BAFTA award-winning privately owned event and venue management company.

In the event management field, we specialise in delivering and selling successful large-scale public events for ourselves and for our clients. The Group creates and manages sporting, military and national commemorative and celebratory events both in the UK and world-wide. We offer a full event service, comprising creative direction, sales and marketing, media and broadcast management, sponsorship and hospitality, production and logistics.

In the venue management field we provide specialist services for equestrian venues. These include feasibility studies, scope, project management, contractor management and venue operation.

We pride ourselves on delivering unique events and venues that break boundaries.


horses at The Queen’s 90th Birthday Celebration 2016
service personnel in The Armed Forces Muster 2012
performers at the Diamond Jubilee Pageant 2012
competitors at Royal Windsor Horse Show 2018



HPower began life in a small basement office, in 1989, with two full-time employees, including its owner Simon Brooks-Ward. Its first clients were in football, sailing and golf (The Ryder Cup) but very quickly the company began taking on equestrian events, including the organisation of Olympia, The London International Horse Show.


The core HPower team comprises 16 people. For every project, we have a wide network of trusted contractors from which we draw to add to the core staff and create a project team that is best suited for each event. This offers us the ability to work very flexibly throughout the year and for any given project. The core team’s skills cover every aspect of event management – from logistics to sports management, to creative to sponsorship management to hospitality to media management. The company ethos is to go beyond the brief and work hard as a team to deliver outstanding events.


  • Olympia, The London International Horse Show
  • Centenary of Passchendaele - The Third Battle of Ypres
  • The Queen’s 90th Birthday Celebration
  • Centenary of the First World War - Mons