Alltech FEI European
Jumping & Dressage Championships
A biennial international equestrian competition that takes place in a selected European venue. This was the first time that the two separate championships had been brought together in one venue. More than 40,000 people visited the championships. Project delivery was completely turnkey – attracting major sponsorship, ticketing, marketing, sport management, design and build of all facilities and structures.
Venue: Windsor, UK
Stakeholders: The FEI, The British Equestrian Federation, The Crown Estate, Local Authority, Police, UK Sport, Sport England
One of the most high-profile events for jumping and dressage in Europe which needed to deliver in spades for the athletes, the audience, TV, the stakeholders and the sponsors.
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